{"id":110281,"date":"2026-10-16T09:21:32","date_gmt":"2026-10-16T16:21:32","guid":{"rendered":"https:\/\/www.crazyegg.com\/blog\/?p=110281"},"modified":"2026-10-16T09:21:33","modified_gmt":"2026-10-16T16:21:33","slug":"survey-cta-audience-targeting","status":"publish","type":"post","link":"https:\/\/www.crazyegg.com\/blog\/survey-cta-audience-targeting\/","title":{"rendered":"Target Popup Surveys &amp; CTAs by traffic source, UTMs, country, new\/returning, conversion status, and more"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Popup Surveys and CTAs are convenient tools for quickly reaching users, without forcing them to leave your site or designing a full A\/B Test. Just deploy pop-ups or banners on top of your existing pages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You could already target these messages by device type, URLs, and on-page user behavior (if they\u2019ve scrolled, spent time on the page, visited multiple pages, or are about to leave).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>You can now also target Surveys and CTAs by all the <a href=\"https:\/\/support.crazyegg.com\/knowledge-base\/a-b-testing-audience-targeting\/#summary\">audience targeting filters available for A\/B Testing<\/a>:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Country<\/li>\n\n\n\n<li>New vs. Returning<\/li>\n\n\n\n<li>Conversion Status<\/li>\n\n\n\n<li>Traffic Source and UTM parameters<\/li>\n\n\n\n<li>Custom properties and more<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Use this targeting to gather relevant feedback, or run timely campaigns at exactly the visitors who want to hear from you now. Optimize your messaging by testing different headlines, offers, and flows.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"749\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092017\/Product-Surveys-Targeting-Setting-Annotated-1024x749.png\" alt=\"\" class=\"wp-image-110282\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092017\/Product-Surveys-Targeting-Setting-Annotated-1024x749.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092017\/Product-Surveys-Targeting-Setting-Annotated-300x220.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092017\/Product-Surveys-Targeting-Setting-Annotated-767x561.png 767w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092017\/Product-Surveys-Targeting-Setting-Annotated-1536x1124.png 1536w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092017\/Product-Surveys-Targeting-Setting-Annotated.png 1700w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">To use audience targeting, go to the \u201c<strong>Settings<\/strong>\u201d page for any Survey or CTA. In the \u201c<strong>Audience<\/strong>\u201d section, look for the \u201c<strong>Who should see this Survey?<\/strong>\u201d or \u201c<strong>Who should see this CTA?<\/strong>\u201d setting. You can then combine as many filters as you need, using AND\/OR logic.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"644\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092059\/Product-Surveys-Targeting-Segments-Annotated-1024x644.png\" alt=\"\" class=\"wp-image-110283\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092059\/Product-Surveys-Targeting-Segments-Annotated-1024x644.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092059\/Product-Surveys-Targeting-Segments-Annotated-300x189.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092059\/Product-Surveys-Targeting-Segments-Annotated-766x482.png 766w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092059\/Product-Surveys-Targeting-Segments-Annotated-1536x966.png 1536w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/10\/16092059\/Product-Surveys-Targeting-Segments-Annotated.png 2010w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Popup Surveys and CTAs are convenient tools for quickly reaching users, without forcing them to leave your site or designing a full A\/B Test. Just&#8230;<\/p>\n","protected":false},"author":267,"featured_media":110282,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_lmt_disableupdate":"","_lmt_disable":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[824],"tags":[],"class_list":["post-110281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crazy-egg"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Target Popup Surveys &amp; CTAs by traffic source, UTMs, country, new\/returning, conversion status, and more<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crazyegg.com\/blog\/survey-cta-audience-targeting\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Target Popup Surveys &amp; CTAs by traffic source, UTMs, country, new\/returning, conversion status, and more\" \/>\n<meta property=\"og:description\" content=\"Popup Surveys and CTAs are convenient tools for quickly reaching users, without forcing them to leave your site or designing a full A\/B Test. 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