{"id":109234,"date":"2026-06-24T09:00:00","date_gmt":"2026-06-24T16:00:00","guid":{"rendered":"https:\/\/www.crazyegg.com\/blog\/?p=109234"},"modified":"2026-06-23T13:35:30","modified_gmt":"2026-06-23T20:35:30","slug":"website-sidebar","status":"publish","type":"post","link":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/","title":{"rendered":"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It"},"content":{"rendered":"\n<p>A website sidebar includes navigation elements, like menus or search boxes, supporting content, like author bio or similar posts, and conversion elements, like a newsletter signup form.&nbsp;<\/p>\n\n\n\n<p>On content-heavy blogs and docs, and stores with large catalogs, sidebars improve navigation and help users find relevant information. On pages with a single job, like landing pages, and on mobile devices, they distract and obscure the view, so skip them.&nbsp;<\/p>\n\n\n\n<p>When designing your website sidebar, use <a href=\"https:\/\/www.crazyegg.com\/heatmaps\" target=\"_blank\" rel=\"noreferrer noopener\">heatmaps<\/a> and session recordings to see how users engage with it and run A\/B tests to find the best converting and engaging versions.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is a Website Sidebar?<\/h2>\n\n\n\n<p>A website sidebar is a vertical column to the left or right of the main content area. It holds secondary material, for instance, navigation menus, search boxes, CTAs, social proof, or widgets, rather than the page&#8217;s primary content.<\/p>\n\n\n\n<p>For example, the Animalz blog sidebar includes the table of contents, a widget with social-sharing icons, and a newsletter sign-up form.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1827\" height=\"916\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png\" alt=\"Blog article with left table of contents and a weekly email newsletter signup widget\" class=\"wp-image-109269\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png 1827w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup-300x150.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup-1024x513.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup-768x385.png 768w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup-1536x770.png 1536w\" sizes=\"(max-width: 1827px) 100vw, 1827px\" \/><\/figure>\n\n\n\n<p>A good sidebar helps visitors find what <em>they need<\/em>, for example, products within the same category, or directs them to things <em>you want<\/em> them to find, like related articles, signup forms, or ads.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What&#8217;s the difference between a website sidebar and a sidepanel?<\/h3>\n\n\n\n<p>A sidebar is a fixed part of a page layout, while a side panel is an interface panel in an app or tool that you can toggle open or closed, like the one in Kubio, which I used to build my WordPress website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1859\" height=\"898\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131357\/Website-Sidebar-Website-Builder.png\" alt=\"Wix website builder editor showing a freelance B2B content writer homepage\" class=\"wp-image-109270\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131357\/Website-Sidebar-Website-Builder.png 1859w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131357\/Website-Sidebar-Website-Builder-300x145.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131357\/Website-Sidebar-Website-Builder-1024x495.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131357\/Website-Sidebar-Website-Builder-768x371.png 768w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131357\/Website-Sidebar-Website-Builder-1536x742.png 1536w\" sizes=\"(max-width: 1859px) 100vw, 1859px\" \/><\/figure>\n\n\n\n<p>So, sidebars and side panels aren&#8217;t the same, even though people (and competing articles) use the terms interchangeably.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What types of sidebar are there?&nbsp;<\/h3>\n\n\n\n<p>Websites use four main sidebar types:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Static<\/strong> <strong>sidebar: <\/strong>Always stays in the same place and disappears when the visitor scrolls down, like on the Siege Media blog, so best saved for elements of secondary (or tertiary) importance.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"426\" height=\"240\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131443\/Website-Sidebar-Example.gif\" alt=\"Example showing a static sidebar \" class=\"wp-image-109271\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sticky: <\/strong>Stays visible as the user scrolls, so its content never leaves the screen, as in the Animalz blog sidebar I showed you above.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"426\" height=\"240\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131544\/Website-Sidebar-Table-Of-Contents.gif\" alt=\"Sidebar example showing a sticky option. \" class=\"wp-image-109272\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Collapsible sidebar (or off-canvas):<\/strong> Toggles open and closed, often hidden behind a hamburger or drop-down menu, to preserve screen real estate. For example, Wikipedia hides its table of contents in a collapsible menu.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"636\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131630\/Website-Sidebar-Wikipedia-Profile.png\" alt=\"Wikipedia article sidebar showing Eric Bana's biography and photo\" class=\"wp-image-109273\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131630\/Website-Sidebar-Wikipedia-Profile.png 1000w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131630\/Website-Sidebar-Wikipedia-Profile-300x191.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131630\/Website-Sidebar-Wikipedia-Profile-768x488.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Contextual:<\/strong> Shows only content relevant to the current page, used on blogs, news sites, or forums for serving related articles and threads.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1321\" height=\"382\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131658\/Website-Sidebar-Related-Communities.png\" alt=\"Reddit thread page with related subreddits sidebar listing community member counts\" class=\"wp-image-109274\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131658\/Website-Sidebar-Related-Communities.png 1321w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131658\/Website-Sidebar-Related-Communities-300x87.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131658\/Website-Sidebar-Related-Communities-1024x296.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131658\/Website-Sidebar-Related-Communities-768x222.png 768w\" sizes=\"(max-width: 1321px) 100vw, 1321px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What to Put in a Website Sidebar<\/h2>\n\n\n\n<p>Sidebars do three main jobs: enhance navigation, provide supporting content, and drive conversions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Navigational elements<\/h3>\n\n\n\n<p>Helping users navigate the website and find relevant pages is the most common role of website sidebars.&nbsp;<\/p>\n\n\n\n<p>Common navigational sidebar elements include:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Website menu<\/strong>: Enable visitors to navigate the entire site from any page (alternative to the top menu).<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1332\" height=\"633\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131727\/Website-Sidebar-Navigation-Menu.png\" alt=\"Photographer portfolio page with left sidebar navigation menu\" class=\"wp-image-109275\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131727\/Website-Sidebar-Navigation-Menu.png 1332w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131727\/Website-Sidebar-Navigation-Menu-300x143.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131727\/Website-Sidebar-Navigation-Menu-1024x487.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131727\/Website-Sidebar-Navigation-Menu-768x365.png 768w\" sizes=\"(max-width: 1332px) 100vw, 1332px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Curated lists of useful links: <\/strong>Point to hand-picked pages you want readers to find, like partner sites or related tools.\u00a0<\/li>\n\n\n\n<li><strong>Tables of contents:<\/strong> Let readers quickly skim the text structure and navigate to relevant sections.\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1081\" height=\"733\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131811\/Website-Sidebar-TOC-Takeaways.png\" alt=\"Blog post with left table of contents sidebar and a key takeaways callout box\" class=\"wp-image-109276\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131811\/Website-Sidebar-TOC-Takeaways.png 1081w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131811\/Website-Sidebar-TOC-Takeaways-300x203.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131811\/Website-Sidebar-TOC-Takeaways-1024x694.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131811\/Website-Sidebar-TOC-Takeaways-768x521.png 768w\" sizes=\"(max-width: 1081px) 100vw, 1081px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Search bars: <\/strong>Help find content or products by searching for related keywords.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"780\" height=\"311\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131839\/Website-Sidebar-Search-TOC.png\" alt=\"Blog sidebar showing a search bar and article table of contents\" class=\"wp-image-109277\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131839\/Website-Sidebar-Search-TOC.png 780w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131839\/Website-Sidebar-Search-TOC-300x120.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131839\/Website-Sidebar-Search-TOC-768x306.png 768w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Product filters: <\/strong>Allow users to find products on e-commerce websites.\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1393\" height=\"848\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131901\/Website-Sidebar-Product-Filters.png\" alt=\"Product listing page with left filter panel for size, colour, and brand\" class=\"wp-image-109278\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131901\/Website-Sidebar-Product-Filters.png 1393w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131901\/Website-Sidebar-Product-Filters-300x183.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131901\/Website-Sidebar-Product-Filters-1024x623.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131901\/Website-Sidebar-Product-Filters-768x468.png 768w\" sizes=\"(max-width: 1393px) 100vw, 1393px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Conversion elements<\/h3>\n\n\n\n<p>Conversion elements in the sidebar help companies turn readers into subscribers, leads, or buyers, even when conversion isn&#8217;t the primary page role.<\/p>\n\n\n\n<p>Common conversion elements in sidebars include:&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Newsletter or email signup forms:<\/strong> Capture subscribers while they&#8217;re reading.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"976\" height=\"335\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131952\/Website-Sidebar-Newsletter-Signup.png\" alt=\"Dark newsletter signup widget with email input field and subscribe button\" class=\"wp-image-109279\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131952\/Website-Sidebar-Newsletter-Signup.png 976w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131952\/Website-Sidebar-Newsletter-Signup-300x103.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131952\/Website-Sidebar-Newsletter-Signup-768x264.png 768w\" sizes=\"(max-width: 976px) 100vw, 976px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>CTA buttons:<\/strong> Push one clear action, like &#8220;Start a free trial&#8221; or &#8220;Book a demo.&#8221;<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1042\" height=\"358\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132016\/Website-Sidebar-CTA-Widget.png\" alt=\"Crazy Egg branded sidebar widget with a free 30-day trial call-to-action button\" class=\"wp-image-109280\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132016\/Website-Sidebar-CTA-Widget.png 1042w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132016\/Website-Sidebar-CTA-Widget-300x103.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132016\/Website-Sidebar-CTA-Widget-1024x352.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132016\/Website-Sidebar-CTA-Widget-768x264.png 768w\" sizes=\"(max-width: 1042px) 100vw, 1042px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Lead magnets:<\/strong> Collect details, for example, in exchange for access to a gated download.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1116\" height=\"626\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132101\/Website-Sidebar-Resource-Box.png\" alt=\"Blog post with right sidebar featuring a WordPress toolkit resource download box\" class=\"wp-image-109281\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132101\/Website-Sidebar-Resource-Box.png 1116w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132101\/Website-Sidebar-Resource-Box-300x168.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132101\/Website-Sidebar-Resource-Box-1024x574.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132101\/Website-Sidebar-Resource-Box-768x431.png 768w\" sizes=\"(max-width: 1116px) 100vw, 1116px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Offers and promos:<\/strong> Show a discount or seasonal deal as visitors scroll.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Supplementary content<\/h3>\n\n\n\n<p>Supporting content keeps visitors on the page and builds trust.<\/p>\n\n\n\n<p>Popular supporting sidebar elements include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Related and popular posts:<\/strong> Display more content readers might like, so they stay and keep reading.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1328\" height=\"457\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132124\/Website-Sidebar-Most-Viewed.png\" alt=\"News site right sidebar showing most-viewed articles with thumbnails\" class=\"wp-image-109282\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132124\/Website-Sidebar-Most-Viewed.png 1328w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132124\/Website-Sidebar-Most-Viewed-300x103.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132124\/Website-Sidebar-Most-Viewed-1024x352.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132124\/Website-Sidebar-Most-Viewed-768x264.png 768w\" sizes=\"(max-width: 1328px) 100vw, 1328px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Author or profile details:<\/strong> Show who&#8217;s behind the article to build credibility.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1393\" height=\"369\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132147\/Website-Sidebar-Author-Bio.png\" alt=\"Article page with right-side author bio card showing photo and description\" class=\"wp-image-109283\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132147\/Website-Sidebar-Author-Bio.png 1393w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132147\/Website-Sidebar-Author-Bio-300x79.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132147\/Website-Sidebar-Author-Bio-1024x271.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132147\/Website-Sidebar-Author-Bio-768x203.png 768w\" sizes=\"(max-width: 1393px) 100vw, 1393px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Social proof:<\/strong> Reassure visitors with testimonials, ratings, customer logos, and follower counts. For instance, Ahrefs uses a widget displaying a live backlink count to demonstrate the article\u2019s popularity.\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1315\" height=\"450\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132217\/Website-Sidebar-Article-Performance.png\" alt=\"Bar chart beside an Ahrefs article performance sidebar widget showing 41 linking websites\" class=\"wp-image-109284\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132217\/Website-Sidebar-Article-Performance.png 1315w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132217\/Website-Sidebar-Article-Performance-300x103.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132217\/Website-Sidebar-Article-Performance-1024x350.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132217\/Website-Sidebar-Article-Performance-768x263.png 768w\" sizes=\"(max-width: 1315px) 100vw, 1315px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Social icons:<\/strong> Let readers share the page.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"927\" height=\"240\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132246\/Website-Sidebar-Social-Share.png\" alt=\"Blog post sidebar with social sharing icons for LinkedIn, X, and Facebook\" class=\"wp-image-109285\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132246\/Website-Sidebar-Social-Share.png 927w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132246\/Website-Sidebar-Social-Share-300x78.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132246\/Website-Sidebar-Social-Share-768x199.png 768w\" sizes=\"(max-width: 927px) 100vw, 927px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Display ads and sponsored placements:<\/strong> Earn revenue from the space without distracting from the main content or annoying users (like popups).\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1365\" height=\"375\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132321\/Website-Sidebar-Display-Ad.png\" alt=\"News article page with a right-side display advertisement\" class=\"wp-image-109286\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132321\/Website-Sidebar-Display-Ad.png 1365w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132321\/Website-Sidebar-Display-Ad-300x82.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132321\/Website-Sidebar-Display-Ad-1024x281.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132321\/Website-Sidebar-Display-Ad-768x211.png 768w\" sizes=\"(max-width: 1365px) 100vw, 1365px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">When to Use a Sidebar \u2014 and When to Skip It<\/h2>\n\n\n\n<p>A sidebar enhances the user experience when the site has a lot of content, products, or sections.&nbsp;<\/p>\n\n\n\n<p>Websites that benefit most from the sitebar are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Content-heavy sites, <\/strong>like blogs, news, or help centers.<\/li>\n\n\n\n<li><strong>E-commerce and product listings: <\/strong>Filters and sorting in the sidebar let shoppers narrow a large catalog.\u00a0<\/li>\n\n\n\n<li><strong>Checkout flows:<\/strong> The order summary remains visible throughout while the buyer navigates through the steps.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1256\" height=\"901\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132349\/Website-Sidebar-Order-Summary.png\" alt=\"Saatva checkout page with right-side order summary panel\" class=\"wp-image-109287\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132349\/Website-Sidebar-Order-Summary.png 1256w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132349\/Website-Sidebar-Order-Summary-300x215.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132349\/Website-Sidebar-Order-Summary-1024x735.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132349\/Website-Sidebar-Order-Summary-768x551.png 768w\" sizes=\"(max-width: 1256px) 100vw, 1256px\" \/><\/figure>\n\n\n\n<p>On conversion-focused pages, like landing pages or product pages, I would skip the sidebar as it may distract users from the sole action you want them to complete.&nbsp;<\/p>\n\n\n\n<p>Sidebars can also detract from pages where you want visitors to focus on the content exclusively, especially visual content, like portfolios or image galleries.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sidebar Design Best Practices<\/h2>\n\n\n\n<p>A well-designed sidebar blends into the page design and doesn\u2019t obscure the view or distract the reader from the main content. It\u2019s constantly visible, shows the reader where they are on the page or website, and is relevant.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Make it look like a part of the page, not an ad<\/h3>\n\n\n\n<p>Match the sidebar&#8217;s typography, colors, and spacing to the main content, so it looks like an integral part of the page, not an advert.<\/p>\n\n\n\n<p>Check out the Shopify blog as a good example:&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1315\" height=\"657\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132413\/Website-Sidebar-Page-Navigation.png\" alt=\"Shopify documentation with right sticky &quot;On this page&quot; anchor navigation\" class=\"wp-image-109288\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132413\/Website-Sidebar-Page-Navigation.png 1315w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132413\/Website-Sidebar-Page-Navigation-300x150.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132413\/Website-Sidebar-Page-Navigation-1024x512.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132413\/Website-Sidebar-Page-Navigation-768x384.png 768w\" sizes=\"(max-width: 1315px) 100vw, 1315px\" \/><\/figure>\n\n\n\n<p>The table of contents on the left uses the same typeface as the article with no border or contrasting background.&nbsp;<\/p>\n\n\n\n<p>The two CTAs (a green &#8220;Start for free&#8221; block below it and a newsletter signup on the right) pull from the same brand palette and typography. Still easy to find, but it doesn&#8217;t feel like an ad slot.&nbsp;<\/p>\n\n\n\n<p>Which is important because visitors automatically tune out anything that looks like ads. We call it banner blindness, ad blindness, or right-rail blindness, and it\u2019s a well-documented phenomenon.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Keep it narrow and highlight the current location<\/h3>\n\n\n\n<p>A sidebar should be just wide enough to do its job and clearly show which page the visitor is on.<\/p>\n\n\n\n<p>For width, aim for 240\u2013320 pixels on desktop. That keeps the main content at roughly 600\u2013700 pixels \u2014 the readable sweet spot of about 55\u201375 characters per line, per <a href=\"https:\/\/baymard.com\/blog\/line-length-readability\" target=\"_blank\" rel=\"noreferrer noopener\">Baymard&#8217;s 2022 reading research<\/a>.\u00a0<\/p>\n\n\n\n<p>Stripe&#8217;s documentation page is a textbook example.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1558\" height=\"662\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132448\/Website-Sidebar-Table-Contents.png\" alt=\"Article page with left-side sticky table of contents navigation\" class=\"wp-image-109289\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132448\/Website-Sidebar-Table-Contents.png 1558w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132448\/Website-Sidebar-Table-Contents-300x127.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132448\/Website-Sidebar-Table-Contents-1024x435.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132448\/Website-Sidebar-Table-Contents-768x326.png 768w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132448\/Website-Sidebar-Table-Contents-1536x653.png 1536w\" sizes=\"(max-width: 1558px) 100vw, 1558px\" \/><\/figure>\n\n\n\n<p>When using the sidebar for navigation, mark the visitor&#8217;s current page or section with an active state. Surfer&#8217;s blog does this with bolder text and a longer colored indicator dash next to the current section.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1216\" height=\"436\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132525\/Website-Sidebar-SEO-Contents.png\" alt=\"Article with left sticky table of contents covering SEO strategy topics\" class=\"wp-image-109290\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132525\/Website-Sidebar-SEO-Contents.png 1216w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132525\/Website-Sidebar-SEO-Contents-300x108.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132525\/Website-Sidebar-SEO-Contents-1024x367.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132525\/Website-Sidebar-SEO-Contents-768x275.png 768w\" sizes=\"(max-width: 1216px) 100vw, 1216px\" \/><\/figure>\n\n\n\n<p>When the current location indicator is missing, visitors slow down and get confused, according to <a href=\"https:\/\/baymard.com\/blog\/ecommerce-navigation-best-practice\" target=\"_blank\" rel=\"noreferrer noopener\">Baymard&#8217;s e-commerce testing (2025)<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Skip the sidebar on mobile<\/h3>\n\n\n\n<p>On mobile, skip the sidebar and move its contents to where it works best on small screens:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Navigation:<\/strong> Move it to the top menu and collapse it to a hamburger if more than 4-5 links.<\/li>\n\n\n\n<li><strong>Primary CTAs and share controls:<\/strong> Pin them in a sticky bar at the bottom of the screen, within thumb reach.<\/li>\n\n\n\n<li><strong>Secondary content<\/strong> (author bio, related posts)<strong>:<\/strong> Move it to the end of the article.\u00a0<\/li>\n\n\n\n<li><strong>E-commerce filters and other content the page needs to function:<\/strong> Turn them into a dedicated control, like a &#8220;Filters&#8221; button that opens a full-screen drawer.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Choose the sidebar location based on its job&nbsp;<\/h3>\n\n\n\n<p>Match the side to the sidebar\u2019s role: left for anything visitors must see and navigation, right for supporting content.<\/p>\n\n\n\n<p>Put the CTA or anything you don&#8217;t want visitors to miss on the left, because that&#8217;s where they pay most attention. <a href=\"https:\/\/www.nngroup.com\/articles\/how-people-read-online\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nielsen Norman Group&#8217;s eye-tracking research<\/a> has consistently shown readers\u2019 attention leans towards the left half of the screen. (For right-to-left languages like Arabic or Hebrew, the pattern mirrors \u2014 attention leans right.)<\/p>\n\n\n\n<p>Navigation belongs on the left, too, because that&#8217;s where people expect it.&nbsp;&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1193\" height=\"541\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132554\/Website-Sidebar-Blog-Navigation.png\" alt=\"Profound blog with top navigation bar and article content\" class=\"wp-image-109291\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132554\/Website-Sidebar-Blog-Navigation.png 1193w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132554\/Website-Sidebar-Blog-Navigation-300x136.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132554\/Website-Sidebar-Blog-Navigation-1024x464.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132554\/Website-Sidebar-Blog-Navigation-768x348.png 768w\" sizes=\"(max-width: 1193px) 100vw, 1193px\" \/><\/figure>\n\n\n\n<p>Use the right rail for content you want available but not compete for attention. Say related posts, an author bio, a newsletter signup, or recent articles.&nbsp;<\/p>\n\n\n\n<p>For instance, the NeuronWriter blog keeps search, categories, and recent posts to the right of the main article.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1903\" height=\"939\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132617\/Website-Sidebar-Blog-Categories.png\" alt=\"Blog post with right sidebar showing search, categories, and recent posts\" class=\"wp-image-109292\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132617\/Website-Sidebar-Blog-Categories.png 1903w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132617\/Website-Sidebar-Blog-Categories-300x148.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132617\/Website-Sidebar-Blog-Categories-1024x505.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132617\/Website-Sidebar-Blog-Categories-768x379.png 768w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132617\/Website-Sidebar-Blog-Categories-1536x758.png 1536w\" sizes=\"(max-width: 1903px) 100vw, 1903px\" \/><\/figure>\n\n\n\n<p>If your CMS supports it, you can run both left and right sidebars.&nbsp;<\/p>\n\n\n\n<p>Like in the Ahrefs blog, where the left sidebar has the table of contents, while the right one contains the author info and signups.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1304\" height=\"861\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132639\/Website-Sidebar-AI-Marketing.png\" alt=\"Blog post about AI marketing with right sidebar showing an Ahrefs Agent A advertisement\" class=\"wp-image-109293\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132639\/Website-Sidebar-AI-Marketing.png 1304w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132639\/Website-Sidebar-AI-Marketing-300x198.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132639\/Website-Sidebar-AI-Marketing-1024x676.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132639\/Website-Sidebar-AI-Marketing-768x507.png 768w\" sizes=\"(max-width: 1304px) 100vw, 1304px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Keep key elements constantly visible&nbsp;<\/h3>\n\n\n\n<p>Keep navigation and the primary CTA in view as visitors read while supplementary content scrolls away with the main content.<\/p>\n\n\n\n<p>Many websites, including Surfer and Ahrefs, make their table of contents and main CTAs sticky, while the author bio, widgets, and social-sharing icons drop away as visitors move down the page. That gives readers constant access to key elements.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"426\" height=\"240\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132703\/Website-Sidebar-Article.gif\" alt=\"Sticky sidebar example\" class=\"wp-image-109294\"\/><\/figure>\n\n\n\n<p>Sticky sidebar CTAs increase conversions.&nbsp;<\/p>\n\n\n\n<p>In a <a href=\"https:\/\/growthrock.co\/sticky-add-to-cart-button-example\/\" target=\"_blank\" rel=\"noreferrer noopener\">GrowthRock A\/B test<\/a> on an e-commerce site, making the add-to-cart area sticky on the right side of product pages resulted in 7.9% more completed orders. <a href=\"https:\/\/conversionrate.store\/case-studies\/moneygeek-funnel-conversions\" target=\"_blank\" rel=\"noreferrer noopener\">MoneyGeek<\/a> saw a 20% conversion lift on desktop and 18% on mobile from a sticky &#8220;Compare Quotes&#8221; CTA on auto insurance pages.\u00a0<\/p>\n\n\n\n<p>Finally, while hiding large menus behind a hamburger is a good practice on mobile, don\u2019t do it on desktop. That removes navigation from view, adds friction, and reduces conversions.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Group, limit depth, and show only relevant links<\/h3>\n\n\n\n<p>Group related links, limit nesting to about two levels, and show only what matters to the current section.<\/p>\n\n\n\n<p>Group items under clear headings or dividers so the sidebar is easy to scan. Stick to two levels of nesting. Deeper than that, the structure gets hard to follow. (If you can&#8217;t keep the sidebar to two levels, the issue is the underlying information architecture, not the menu.)<\/p>\n\n\n\n<p>Don&#8217;t try to display every link on every page, but only the relevant ones.<\/p>\n\n\n\n<p>The GOV.UK Design System docs do this well: only the sub-sections of the current page expand, while sibling areas like Layout and Typography stay collapsed as single links.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1191\" height=\"725\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132738\/Website-Sidebar-Gov-Navigation.png\" alt=\"GOV.UK Design System page with left-side navigation for styles and components\" class=\"wp-image-109295\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132738\/Website-Sidebar-Gov-Navigation.png 1191w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132738\/Website-Sidebar-Gov-Navigation-300x183.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132738\/Website-Sidebar-Gov-Navigation-1024x623.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132738\/Website-Sidebar-Gov-Navigation-768x468.png 768w\" sizes=\"(max-width: 1191px) 100vw, 1191px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">How to Test Whether Your Sidebar Is Working<\/h2>\n\n\n\n<p>Heatmaps, scroll maps, and session recordings show you whether visitors use your sidebar and how they do it, while A\/B tests help you choose the best-converting versions.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Use heatmaps to see engagement patterns<\/h3>\n\n\n\n<p>Heatmaps show whether the sidebar gets used and how.<\/p>\n\n\n\n<p>Different heatmap types give you different insights:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A <a href=\"https:\/\/www.crazyegg.com\/click-maps\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>click map<\/strong><\/a> shows which parts of the sidebar draw engagement.\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1200\" height=\"799\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132809\/Website-Sidebar-Heatmap-Overlay.png\" alt=\"Crazy Egg heatmap overlay on a business homepage showing click density\" class=\"wp-image-109296\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132809\/Website-Sidebar-Heatmap-Overlay.png 1200w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132809\/Website-Sidebar-Heatmap-Overlay-300x200.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132809\/Website-Sidebar-Heatmap-Overlay-1024x682.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132809\/Website-Sidebar-Heatmap-Overlay-768x511.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The <a href=\"https:\/\/www.crazyegg.com\/confetti\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>confetti report<\/strong><\/a> breaks those clicks out by segment (new versus returning, traffic source, device), so you can see how usage patterns vary between user groups.\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"504\" height=\"336\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132838\/Website-Sidebar-Analytics-Referrer.png\" alt=\"Crazy Egg analytics panel showing referrer segmentation options and traffic source data\" class=\"wp-image-109297\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132838\/Website-Sidebar-Analytics-Referrer.png 504w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132838\/Website-Sidebar-Analytics-Referrer-300x200.png 300w\" sizes=\"(max-width: 504px) 100vw, 504px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The<strong> <\/strong><a href=\"https:\/\/www.crazyegg.com\/overlay\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>overlay report<\/strong><\/a><strong> <\/strong>gives a click percentage for each element, so you can see how sidebar links perform (CTAs, sidebar menu vs top menu).<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"615\" height=\"499\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132905\/Website-Sidebar-Confetti-Tool.png\" alt=\"Crazy Egg overlay tool\" class=\"wp-image-109298\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132905\/Website-Sidebar-Confetti-Tool.png 615w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23132905\/Website-Sidebar-Confetti-Tool-300x243.png 300w\" sizes=\"(max-width: 615px) 100vw, 615px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The<strong> <\/strong><a href=\"https:\/\/www.crazyegg.com\/list\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>list report<\/strong><\/a> gives an accurate read for a sticky sidebar or a dropdown that shifts as the page scrolls because it counts clicks per element.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"920\" height=\"736\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133004\/Website-Sidebar-Click-Report.png\" alt=\"Click report table showing element types, click counts, and percentages\" class=\"wp-image-109299\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133004\/Website-Sidebar-Click-Report.png 920w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133004\/Website-Sidebar-Click-Report-300x240.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133004\/Website-Sidebar-Click-Report-768x614.png 768w\" sizes=\"(max-width: 920px) 100vw, 920px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Watch real user behavior in session recordings&nbsp;<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.crazyegg.com\/recordings\" target=\"_blank\" rel=\"noreferrer noopener\">Session recordings<\/a> show you exactly what individual visitors do on the page and surface friction that heatmaps might miss.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-embed-handler wp-block-embed-embed-handler\"><div class=\"wp-block-embed__wrapper\">\n<div style=\"width: 640px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-109234-1\" width=\"640\" height=\"360\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/webm\" src=\"https:\/\/www.crazyegg.com\/videos\/recordings-demo.webm?_=1\" \/><a href=\"https:\/\/www.crazyegg.com\/videos\/recordings-demo.webm\">https:\/\/www.crazyegg.com\/videos\/recordings-demo.webm<\/a><\/video><\/div>\n<\/div><\/figure>\n\n\n\n<p>For example, they can reveal the moments when the user scrolls up and down the page looking for the menu or rage-click on unclickable elements when they don&#8217;t respond.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Run A\/B tests to choose the best version<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.crazyegg.com\/ab-testing\" target=\"_blank\" rel=\"noreferrer noopener\">A\/B tests<\/a> let you decide the sidebar design, layout, and elements. And whether to have a sidebar in the first place.<\/p>\n\n\n\n<p>By splitting your website traffic between two variants, you can see which one engages and converts better.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1024\" height=\"558\" src=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133054\/Website-Sidebar-AB-Testing.png\" alt=\"A\/B test results dashboard showing conversion rate variants over time\" class=\"wp-image-109300\" srcset=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133054\/Website-Sidebar-AB-Testing.png 1024w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133054\/Website-Sidebar-AB-Testing-300x163.png 300w, https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23133054\/Website-Sidebar-AB-Testing-768x419.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The classic tests include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sidebar vs. no sidebar,<\/li>\n\n\n\n<li>Left vs. right,<\/li>\n\n\n\n<li>Sticky vs. static,<\/li>\n\n\n\n<li>CTA variations.\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Design Your Sidebar With Data<\/h2>\n\n\n\n<p>A well-designed sidebar helps visitors navigate the site, shows supporting pages, and drives conversions without distracting from the main content.<\/p>\n\n\n\n<p>Keep it narrow, match its styling to the page, and keep it visible. On mobile, drop the sidebar and redistribute its parts.<\/p>\n\n\n\n<p>Following best design practices is a starting point. The only way to know whether your sidebar works on your pages is to analyze real user behavior through heatmaps and session recordings. And A\/B tests are the only objective way to choose the best design.<\/p>\n\n\n\n<p>You can run all three with Crazy Egg \u2014 <a href=\"https:\/\/www.crazyegg.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">try it free<\/a> and find out how to optimize your sidebar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">How do you add a sidebar in WordPress?<\/h3>\n\n\n\n<p>How you add a sidebar in WordPress depends on your builder and theme.<\/p>\n\n\n\n<p>Classic themes use widget areas. You drag widgets like Recent Posts or Categories into them via Appearance &gt; Widgets.<\/p>\n\n\n\n<p>Block themes use Full Site Editing, where you define the sidebar inside the Site Editor with the Navigation block.&nbsp;<\/p>\n\n\n\n<p>You can also add sidebar menus with plugins like JetMenu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Should you use a sidebar menu or a top navigation bar?<\/h3>\n\n\n\n<p>A top navigation bar is commonly used for primary links (Pricing, About, Features, etc) as it keeps them easy to find (that&#8217;s where people normally look for them).&nbsp;<\/p>\n\n\n\n<p>Sidebar menus are better for websites with a complex structure, like resource centers or large e-commerce sites, because they can accommodate many pages and nested menus without feeling cluttered.<\/p>\n\n\n\n<p>Most sites use a hybrid approach: the top menu for the main pages and the sidebar for secondary links.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Do sidebars hurt SEO?<\/h3>\n\n\n\n<p>No, sidebars don&#8217;t hurt SEO. Search engines pay attention to the main page content, so sidebar content won&#8217;t drag your search rankings down.<\/p>\n\n\n\n<p>However, it may affect your SEO performance indirectly by damaging the user experience.<\/p>\n\n\n\n<p>For example, a spammy-looking sidebar content or counterintuitive nav can put off visitors and lead to high bounce rates, which search engines interpret as a sign that the page is irrelevant or poor quality.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is another word for a website sidebar?<\/h3>\n\n\n\n<p>A website sidebar is also called: a side panel, a nav rail, or part of a site&#8217;s &#8220;chrome&#8221; or frame. People use these terms loosely as synonyms, but each has a slightly different meaning.&nbsp;<\/p>\n\n\n\n<p>Side panel is the most common substitute, but it&#8217;s typically used for app or tool interface panels. Nav rail is a design system term for a vertical navigation column. Chrome or frame are broader UI design terms covering everything that surrounds the main content.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A website sidebar includes navigation elements, like menus or search boxes, supporting content, like author bio or similar posts, and conversion elements, like a newsletter&#8230;<\/p>\n","protected":false},"author":280,"featured_media":109269,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_lmt_disableupdate":"","_lmt_disable":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[876],"tags":[],"class_list":["post-109234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It<\/title>\n<meta name=\"description\" content=\"Optimize your website sidebars. Learn what to put in a navigation menu, when to skip it, and how to test for better user experience and functionality.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It\" \/>\n<meta property=\"og:description\" content=\"Optimize your website sidebars. Learn what to put in a navigation menu, when to skip it, and how to test for better user experience and functionality.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/\" \/>\n<meta property=\"og:site_name\" content=\"The Daily Egg\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/crazyegganalytics\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-24T16:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1827\" \/>\n\t<meta property=\"og:image:height\" content=\"916\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Pawel Tatarek\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CrazyEgg\" \/>\n<meta name=\"twitter:site\" content=\"@CrazyEgg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pawel Tatarek\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"12 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/\"},\"author\":{\"name\":\"Pawel Tatarek\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#\\\/schema\\\/person\\\/e38eb9237db3356e214882ff34a96c3e\"},\"headline\":\"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It\",\"datePublished\":\"2026-06-24T16:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/\"},\"wordCount\":2421,\"publisher\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ceblog.s3.amazonaws.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/23131309\\\/Website-Sidebar-Email-Signup.png\",\"articleSection\":[\"Website\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/\",\"url\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/\",\"name\":\"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ceblog.s3.amazonaws.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/23131309\\\/Website-Sidebar-Email-Signup.png\",\"datePublished\":\"2026-06-24T16:00:00+00:00\",\"description\":\"Optimize your website sidebars. Learn what to put in a navigation menu, when to skip it, and how to test for better user experience and functionality.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ceblog.s3.amazonaws.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/23131309\\\/Website-Sidebar-Email-Signup.png\",\"contentUrl\":\"https:\\\/\\\/ceblog.s3.amazonaws.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/23131309\\\/Website-Sidebar-Email-Signup.png\",\"width\":1827,\"height\":916,\"caption\":\"Blog article with left table of contents and a weekly email newsletter signup widget\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/website-sidebar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Website\",\"item\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/category\\\/website\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/\",\"name\":\"The Crazy Egg Blog\",\"description\":\"Website Optimization\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#organization\",\"name\":\"Crazy Egg\",\"url\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/ceblog.s3.amazonaws.com\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/Crazy-Egg-logo-small.png\",\"contentUrl\":\"https:\\\/\\\/ceblog.s3.amazonaws.com\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/Crazy-Egg-logo-small.png\",\"width\":191,\"height\":100,\"caption\":\"Crazy Egg\"},\"image\":{\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/crazyegganalytics\\\/\",\"https:\\\/\\\/x.com\\\/CrazyEgg\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/crazy-egg\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCJNe_xmPi07YezxaqfoRVqg\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/#\\\/schema\\\/person\\\/e38eb9237db3356e214882ff34a96c3e\",\"name\":\"Pawel Tatarek\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3c48cd644cd8ad806980efab7c716ce97174d27291f7f64df087f38b53c1d689?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3c48cd644cd8ad806980efab7c716ce97174d27291f7f64df087f38b53c1d689?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3c48cd644cd8ad806980efab7c716ce97174d27291f7f64df087f38b53c1d689?s=96&d=mm&r=g\",\"caption\":\"Pawel Tatarek\"},\"description\":\"Pawel Tatarek is a freelance content writer and editor specializing in long-form content for B2B SaaS brands. He writes about product and project management, analytics, UI\\\/UX design, SEO, and marketing (to name just a few). You can find him at tatarek.co.uk.\",\"url\":\"https:\\\/\\\/www.crazyegg.com\\\/blog\\\/author\\\/pawel\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It","description":"Optimize your website sidebars. Learn what to put in a navigation menu, when to skip it, and how to test for better user experience and functionality.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/","og_locale":"en_US","og_type":"article","og_title":"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It","og_description":"Optimize your website sidebars. Learn what to put in a navigation menu, when to skip it, and how to test for better user experience and functionality.","og_url":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/","og_site_name":"The Daily Egg","article_publisher":"https:\/\/www.facebook.com\/crazyegganalytics\/","article_published_time":"2026-06-24T16:00:00+00:00","og_image":[{"width":1827,"height":916,"url":"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png","type":"image\/png"}],"author":"Pawel Tatarek","twitter_card":"summary_large_image","twitter_creator":"@CrazyEgg","twitter_site":"@CrazyEgg","twitter_misc":{"Written by":"Pawel Tatarek","Est. reading time":"12 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/#article","isPartOf":{"@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/"},"author":{"name":"Pawel Tatarek","@id":"https:\/\/www.crazyegg.com\/blog\/#\/schema\/person\/e38eb9237db3356e214882ff34a96c3e"},"headline":"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It","datePublished":"2026-06-24T16:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/"},"wordCount":2421,"publisher":{"@id":"https:\/\/www.crazyegg.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/#primaryimage"},"thumbnailUrl":"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png","articleSection":["Website"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/","url":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/","name":"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It","isPartOf":{"@id":"https:\/\/www.crazyegg.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/#primaryimage"},"image":{"@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/#primaryimage"},"thumbnailUrl":"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png","datePublished":"2026-06-24T16:00:00+00:00","description":"Optimize your website sidebars. Learn what to put in a navigation menu, when to skip it, and how to test for better user experience and functionality.","breadcrumb":{"@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.crazyegg.com\/blog\/website-sidebar\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/#primaryimage","url":"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png","contentUrl":"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2026\/06\/23131309\/Website-Sidebar-Email-Signup.png","width":1827,"height":916,"caption":"Blog article with left table of contents and a weekly email newsletter signup widget"},{"@type":"BreadcrumbList","@id":"https:\/\/www.crazyegg.com\/blog\/website-sidebar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.crazyegg.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Website","item":"https:\/\/www.crazyegg.com\/blog\/category\/website\/"},{"@type":"ListItem","position":3,"name":"Website Sidebars: What to Put in One, When to Skip It &amp; How to Test It"}]},{"@type":"WebSite","@id":"https:\/\/www.crazyegg.com\/blog\/#website","url":"https:\/\/www.crazyegg.com\/blog\/","name":"The Crazy Egg Blog","description":"Website Optimization","publisher":{"@id":"https:\/\/www.crazyegg.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.crazyegg.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.crazyegg.com\/blog\/#organization","name":"Crazy Egg","url":"https:\/\/www.crazyegg.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.crazyegg.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/06\/Crazy-Egg-logo-small.png","contentUrl":"https:\/\/ceblog.s3.amazonaws.com\/wp-content\/uploads\/2015\/06\/Crazy-Egg-logo-small.png","width":191,"height":100,"caption":"Crazy Egg"},"image":{"@id":"https:\/\/www.crazyegg.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/crazyegganalytics\/","https:\/\/x.com\/CrazyEgg","https:\/\/www.linkedin.com\/company\/crazy-egg\/","https:\/\/www.youtube.com\/channel\/UCJNe_xmPi07YezxaqfoRVqg"]},{"@type":"Person","@id":"https:\/\/www.crazyegg.com\/blog\/#\/schema\/person\/e38eb9237db3356e214882ff34a96c3e","name":"Pawel Tatarek","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3c48cd644cd8ad806980efab7c716ce97174d27291f7f64df087f38b53c1d689?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3c48cd644cd8ad806980efab7c716ce97174d27291f7f64df087f38b53c1d689?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3c48cd644cd8ad806980efab7c716ce97174d27291f7f64df087f38b53c1d689?s=96&d=mm&r=g","caption":"Pawel Tatarek"},"description":"Pawel Tatarek is a freelance content writer and editor specializing in long-form content for B2B SaaS brands. He writes about product and project management, analytics, UI\/UX design, SEO, and marketing (to name just a few). You can find him at tatarek.co.uk.","url":"https:\/\/www.crazyegg.com\/blog\/author\/pawel\/"}]}},"modified_by":"Lauren Knoll","_links":{"self":[{"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/posts\/109234","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/users\/280"}],"replies":[{"embeddable":true,"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/comments?post=109234"}],"version-history":[{"count":2,"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/posts\/109234\/revisions"}],"predecessor-version":[{"id":109301,"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/posts\/109234\/revisions\/109301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/media\/109269"}],"wp:attachment":[{"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/media?parent=109234"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/categories?post=109234"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.crazyegg.com\/blog\/wp-json\/wp\/v2\/tags?post=109234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}