Your content marketing strategy influences how you reach your audience. If you don’t have a content strategy, now’s the time to create one. Many businesses feel overwhelmed about where to…
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The first month of the year has come and gone. Yikes! Is anybody else wishing that time would just slow down so we could fully embrace…
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Free 30-day Trial11 Resources to Help You Create a Flat Design Responsive Site
2014’s web design slogan might as well be “Flat is Where It’s At.” All over the web, you’ll find dozens of tutorials, elements and examples…
How to Use Colors for More Effective Landing Pages
We all know that colors play a large role in our marketing efforts, but have you ever taken a closer look at how color may…
Changes in SEO: What You Need to Know in 2014
The way we approach search engine optimization was altered forever in 2013. Reflecting back on all the changes in SEO, the question must be asked:…
December’s Best: Favorites in Analytics, Conversions, and Copywriting
Is it just me, or was Q4 totally insane? It’s an understatement to say that 2013 was a phenomenal year for the online marketing world. One report…
Get in Your Customer’s Head and Increase Conversions
Have you ever stood in a checkout line and heard the entire life history of a sweet old lady in line behind you? While it…
7 Social Marketing Tactics To Launch A Product
New product launches are an art and a science. Once you’ve created your product, it needs to be sold, and before selling the product, it…
5 Ways to Make a Splash with Social Customer Service
Brands use their social media platforms for many things: launching new products sharing interesting content generating buzz with compelling infographics And some of them even…
Your Simple 5-Point Checklist For Better Converting Copy
Want to make sure your copy has the best chance of converting? Then you’ll want to review it before you test it. You want to…
Content Marketing: Essential or Optional for Online Success?
Every time I turn on the computer these days I hear about the benefits of content marketing. It’s widely publicized as one of the best…
6 Of My All-Time Favorite Conversion Rate Optimization Case Studies
Want to start conversion testing on your website, but don’t know where to start? Don’t worry, I’ve got you covered. In this article, we’ll break…
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