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Infographic: How To Create The Perfect Social Media Post

by Sean Work

It’s easy to get into the habit of robotically posting content to social media every day.

However, how you post to social media is just as important as the content itself.

You need people to click on your post to see your content. So, before you rush around doing your daily social media tasks, pause, take a step back and think about how you can improve what you’re doing.

Study this infographic and use it as a cheat sheet the next time you post to social media.

How to Create the Perfect Social Post

One last hint:

It’s a good idea to measure your social media efforts if you’re using automated tools against a week of not using automated tools. Then compare your performance. You might be surprised to find out that your natural posting behavior yields greater results.

Besides, “social” implies there should be a human component to it. Right? 🙂

This infographic was originally published on

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Sean Work

Sean Work is the VP of Inbound Marketing here at Crazy Egg. You can follow him on Twitter @seanvwork. You can listen to his podcast "Worketing" on YouTube or SoundCloud.


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