Infographic: How To Create The Perfect Social Media Post

by Sean Work

Last updated on September 27th, 2017

It’s easy to get into the habit of robotically posting content to social media every day.

However, how you post to social media is just as important as the content itself.

You need people to click on your post to see your content. So, before you rush around doing your daily social media tasks, pause, take a step back and think about how you can improve what you’re doing.

Study this infographic and use it as a cheat sheet the next time you post to social media.

How to Create the Perfect Social Post

One last hint:

It’s a good idea to measure your social media efforts if you’re using automated tools against a week of not using automated tools. Then compare your performance. You might be surprised to find out that your natural posting behavior yields greater results.

Besides, “social” implies there should be a human component to it. Right? 🙂

This infographic was originally published on

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Sean Work

Between rocket science and space shuttle design at Boeing and NASA to building the Kissmetrics blog to 1 million monthly readers, I’ve also helped dozens of online businesses with PPC, SEO, and Conversion Rate Optimization. If you have any questions about generating success online, write me a question now at


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