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Infographic: How to Engage People Through Storytelling

by Sean Work

Storytelling is primal.

As humans evolved, night time storytelling around the fire pit became ingrained in human communication as did scratching out drawings of animals on cave walls.

As marketers and conversion optimizers, storytelling is a key weapon in your communication arsenal. Take a look at the infographic below and glean some tips on how to improve the way you communicate with your prospects and customers.

how to engage people through storytelling Infographic

This infographic was originally published on Quicksprout.com

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Sean Work

Sean Work is the VP of Inbound Marketing here at Crazy Egg. You can follow him on Twitter @seanvwork. You can listen to his podcast "Worketing" on YouTube or SoundCloud.

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