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Supercharge That Holiday Campaign Part 1: UTMs

With the holidays coming up, you’re probably right in the middle of an email marketing campaign with big ambitions.If you're using an email

Why You Should Never Buy an Email List (And Tips to Build Yours)

Are you tempted to buy an email list? It sounds easy, right? You just purchase email addresses and start sending people marketing emails. A shortc

Expert Email Design Tips From Klaviyo’s Ecommerce Summit, Part Two

Welcome! For those of you just tuning in:Last week I attended Klaviyo: BOS, a two-day summit focused on growth tactics and business strategy

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