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How To Set and Run a Hashtag-Driven Twitter Chat

by Ann Smarty

Tweetchats are pretty much the best thing ever: the way of both utilizing a fairly recent form of social media, while incorporating an all-but-dead concept of communication (the chatroom), it gives us the best of old and new, then and now. A Twitter chat is a logical extension of your…

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4 Simple Steps to Better Facebook Marketing Results

by Zack Fagan

Having trouble engaging your fans on Facebook? Don’t worry, you’re not alone. According to research conducted at the Ehrenberg-Bass Institute for Marketing Science, out of the top 200 brands on Facebook, only one brand has an engagement rate higher than 2%, and only 10% of those brands have an engagement…

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How to Create Your Own Online Marketing Adventure

by Julia Borgini

Online marketing adventures

I don’t know about you, but I’m a sucker for those infographics that summarize data from a survey or study. All those little pictures and graphics next to colorful numbers… just heaven. Something I noticed lately is that there seems to be a lot of conflicting data floating around about…

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Create Raving Fans on Social Media in 4 Easy Steps

by Julia Borgini

Newbies to social media often point to their number of followers as the success target for using it in their marketing campaigns. However, given the fact that there are many services out there that will let you purchase followers, that doesn’t really seem like a legitimate standard, right? So, what’s…

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Brad Chuck

@BradChuck