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The Beginner’s Guide to Facebook Ads

by Today's Eggspert

The year 2015 is winding down, but Facebook marketing is still going strong. With 1.49 billion monthly active users, 40 million small business pages, and 2 million active advertisers, Facebook is a big influence in the world of social media marketing. No matter what type of business you have or…

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6 Tips to Supercharge Your PPC Copy

by Peter Boyle

six tips supercharge ppc copy

Writing copy for your PPC ads is anything but easy. You’ve limited space, restrictive word counts and Ad blocking to contend with. Not to mention all the competition you’ve got to differentiate yourself from. There are no easy wins in the marketing world. Whilst PPC is arguably one of the…

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A Conversion Tracking Game Changer for Local Businesses

by Adam Kreitman

Looking to market a local business online? If so, you’re in luck because you’ve got a number of advantages over virtual businesses (the interview below covers what these are). However, there are some unique challenges too, especially when it comes to accurately tracking conversions. And how to overcome arguably the…

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Show Me My Heatmap

Currently looking at @CrazyEgg reports and understanding them. @lorenagomez would be so proud! LOL!

Nicholas Love

@NicholasJLove