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16 Rules to Make Your Email Rock

by Scott Martin

Email is a lot like the fax machine. Antiquated. Totally annoying. Ugly. Taking up space. But ultimately indispensable—even in the age of Twitter. Email remains a potent and powerful marketing weapon in spite of the daily deluge of spam emails in our inboxes. The beauty of email marketing? You can…

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5 Killer Examples of Retention Email Marketing

by Chris Hexton

Everyone sends newsletters these days and for good reason: they work. But what emails are you sending to specifically ensure your customers come back and buy again? None? Well, you’re not alone! Customer retention is a complex beast and understanding ways you can use email to increase your customer retention will lead to…

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Show Me My Heatmap

Got my mind pleasantly blown today by @CrazyEgg's heat mapping tool. Thanks @Assafslv.

Brett Brownell

@BrettBrownell