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Tapajyoti Das (Tukan) is the co-founder of LeadSift, a platform to identify actionable business opportunities from social media. At LeadSift, he is the hacker, hustler and the dreamer where he is working with his team to make social sales a reality. Outside of work, he likes to play cricket, soccer and watch The Daily Show with Jon Stewart! Connect with him on Twitter @tdas

One Tweak That Can Transform Your Social Media Marketing

by Tapajyoti Das

Social media made the promise of giving brands and organizations a chance to get closer to their customer. Yet today we still see thousands of consumer complaints, questions and inquiries going overlooked and unanswered. What’s with that? Obviously, brands are missing out on hundreds of engagement opportunities every single day.…

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