If you’re familiar with email marketing, then you’re probably familiar with drip marketing. If not, drip marketing refers to sending (automatically) a set of pre-written marketing messages to leads based on their actions (behavior), at specified time intervals or per event.
Can you believe Twitter is 10 years old? For a decade, it has been one of the world’s leading sources of breaking news. It has also served as a valuable resource for online marketers. While it’s sometimes thought of as a footnote to Facebook, Twitter can be a lead generating…
For the most part, website visitors are quite predictable. This gives you, a business owner, a huge advantage. Why? Psychology!
You probably know this already, but LinkedIn is amazing. When it comes to networking with professionals, there is simply no better place to hang out. Not Snapchat. Not Facebook. Not Huzza. Not Blab. Nada. LinkedIn is the professional’s jam.
This presidential campaign may be the craziest, most divisive one in the history of the United States. At least that’s what social media would have us believe. Don’t worry. I’m not going to get all political in this post.
I’ve experimented a lot with posting frequency on social media. Mastering this one skill has been pivotal in growing my social and blog followings into the hundreds of thousands.
Can you imagine the kind of impact your business could experience if you were to write for a top media blog or offline magazine? The kind of impact you could experience can turn out to be a massive game changer for your business. The question is, will a top media…
It’s no secret that beautiful, eye-catching imagery is a great tool to getting your brand noticed on social media. Tweets with images tend to get 150% more retweets than ones without and images are easily the most shared and fav’d content on Facebook.
As the old saying goes, “the pen is mightier than the sword.” This is definitely true when it comes to Facebook marketing, and I’ve found that the words I use (or don’t use) play a huge role in audience engagement. It’s a science really.