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Babar Suleman (MFA, Parsons School of Design; Fulbright Scholar) is a visual storyteller and an experience designer. He is interested in the interplay of words and visuals in the communication process and uses his diverse experience as a writer and designer to create meaningful user experiences and effective branding strategies.

Babar has also studied Business, worked extensively in Marketing and has recently moved into writing and directing for the screen and stage.

You can contact Babar at his official website or on the social media channels below.

The 9 Psychological Tricks That Make Visitors Convert

by Babar Suleman

The relationship between marketing and psychology is as old as the fields themselves. Business graduates are required to take Psychology and Consumer Behavior courses so that they can better understand the concepts and processes that determine successful products and sales strategies. Similarly, visitor psyche also plays a vital role in…

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8 Do’s and Don’ts of Effective Web Design

by Babar Suleman

Effective Web Design

In the relatively old days, there was just one simple question: is the page converting or not? Today, thanks to measures like CrazyEgg, we can go a level deeper and evaluate the page in terms of every one of its elements: Which components convert and which don’t? Where should the…

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