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Adam Kreitman coaches business owners on how to make their websites more compelling to their prospects.. and to Google. He owns Words That Click, a firm specializing in Conversion Optimization and managing Google AdWords campaigns for small businesses.Follow him on

AdWords Lessons From a Fiercely Competitive Market

by Adam Kreitman

It’s actually pretty simple. Ad copy and landing page.  That’s all a prospect will see of your AdWords campaign. If you get the messaging on both right (and it jives with the keyword they typed into Google), there’s a good chance you’ll be successful with AdWords. If not, you’ll probably…

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The One Email That Belongs in Every Autoresponder Sequence

by Adam Kreitman

Email Autoresponder Sequence

John Fancher is Perry Marshall’s “go-to” copywriter and has written for the Glazer Kennedy Inner Circle among many others.  John writes A LOT…both copy and music. He’s particularly well-known for his expertise in writing autoresponders and plays a big role in Perry Marshall’s Autoresponder Bootcamp training program (a course I’ve taken…

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The Essence of Google AdWords in 876 Words

by Adam Kreitman

how to google adwords

Thanks to an unexpected Amazon.com gift card from a consulting client, I’ve been reading Tim Ferriss’ new book, The Four Hour Chef. Now, honestly, I have no interest in learning how to cook. With two young kids and a wife who also works full-time, I feel just getting something edible…

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Alex Peters

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